EcoLiving was founded by Jo Mack.  

As a working mum with two young children, Jo could see the growing plastic crisis and refused to accept that waste is an inevitable consequence of how we consume products. 

Constantly looking for ways to reduce plastic use and find plastic-free alternatives, Jo found herself struggling to find the right products. Either the alternatives didn’t exist, or they weren’t truly plastic-free, biodegradable and compostable. 

With a firm belief that there is almost always an eco-friendly option that is comparable in price, better in quality and that doesn’t come at the expense of the planet, she took action.

In 2014 Jo set up ecoLiving to support small, independent companies that shared her vision of sustainable living, and to make products sustainable, effective, and accessible to all. Initally working out of one room in her house, which grew two rooms, to a workshop in her garden, to a storage unit, to two storage units, to the warehouses that ecoLiving is run from today!